Google My Business Optimization checklist to keep business listing on top ranking

Most important google my business optimization checklist for your business and it is one the easiest thing to setup on Google

Google My Business (GMB) is a free tool that lets you manage how your business appears on Google Search and Maps. That not only includes adding your business name, location, and hours; but also monitoring and replying to customer reviews, adding photos; also learning where and how people are searching for you, and more.

To learn how to create your Google My Business account, verify your business, and also make its listing as strong as possible, read on.

• Firstly, create an account and claim your business
• Thereafter Verify your business
• Then optimize your listing
• After that download the GMB app
• And also know the difference between Google My Business, Google Places, and Google+

Google My Business Optimization checklist – Top Local Pack/Finder Ranking Factors

• Google My Business Signals (Proximity, categories, keyword in business title, etc.) 25.12%
• Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 16.53%
• Review Signals (Review quantity, review velocity, review diversity, etc.) 15.44%
• On-Page Signals (Presence of NAP, keywords in titles, domain authority, etc.) 13.82%
• Citation Signals (IYP/aggregator NAP consistency, citation volume, etc.) 10.82%
• Behavioral Signals (Click-through rate, mobile clicks to call, check-ins, etc.) 9.56%
• Personalization 5.88%
• Social Signals (Google engagement, Facebook engagement, Twitter engagement, etc.) 2.82%
  

Google My Business Optimization checklist- For Localized Organic Ranking Factors

1. Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 27.94%
2. On-Page Signals (Presence of NAP, keywords in titles, domain authority, etc.) 26.03%
3. Behavioral Signals (Click-through rate, mobile clicks to call, check-ins, etc.) 11.5%
4. Google My Business Signals (Proximity, categories, keyword in business title, etc.) 8.85%
5. Citation Signals (IYP/aggregator NAP consistency, citation volume, etc.) 8.41%
6. Personalization  7.32%
7. Review Signals (Review quantity, review velocity, review diversity, etc.) 6.47%
8. Social Signals (Google engagement, Facebook engagement, Twitter engagement, etc.) 3.47%
   

Definitions

GMB Listing

Google My Business Listing. Your primary listing at Google that is not only editable in the GMB dashboard but also publicly accessible at 3 locations:

• Google Search (knowledge panel)
  

• Google Maps
  

• Local Finder
  

GMB Landing Page

The page that a GMB listing links to subsequently the homepage or a location page.

Local Pack

The regular local 3-pack that appears for most local search terms.

Local ABC Pack

A local 3-pack with A, B, and C to the left of each result. Thus no review stars, ratings, or counts appear for this type. Therefore this pack type is returned for branded terms such as “Starbucks” and, inexplicably, for storage and gas station terms.

Local Snack Pack

This style of local 3-pack appears for dining, hospitality, and entertainment terms. Results also have a photo, no phone number, and no links to the website.

Local Finder

The complete list of local results that appears when the “More places” link at the bottom of a local pack is clicked.

Local Services Ads

These special packs are generated by Google’s paid lead generation program called Local Services. Although these packs appear at the top of local search results in specific industries and cities.