HOW DIGITAL MARKETING BENEFITS BUSINESS

First what is digital marketing ?

Digital marketing is promotion of good and services via various forms of electronic media. It is based on internet. The definition of digital marketing refers to all of your online marketing efforts. Therefore many businesses have already experienced advantages of digital marketing

BENEFITS OF DIGITAL MARKETING

1. Digital marketing tactics is the most cost-effective way to market your business

Digital marketing is much cost effective then the traditional market  When it comes to traditional marketing. It’s also very difficult for small businesses with limited budgets to compete with larger businesses for ad space but whereas in digital marketing it saves money from wasting on advertisement and many more things as compered to traditional marketing. Digital marketing tactics, small businesses can get more for their marketing spend.

2. DIGITAL MARKETING LEVELS THE ONLINE PLAYING  FIELD

Digital marketing provides small and medium business to compete and helps to attract the share of traffic.  Now small and business companies also have resource to perform sales and marketing process .

3. DIGITAL MARKETING  HELPS TO GENERATE BETTER REVENUE

Digital marketing is also helping to generate better revenue because the higher conversion rate is generated by effective digital marketing techniques. It delivers loads of profitable benefits for our business and higher revenue.

Simultaneously companies using digital marketing plan have 2.8 better revenue growth expectancy

4. DIGITAL MARKETING CREATE MOBILE CONSUMER

Digital marketing is also creating mobile customer as many customer are using mobile gadgets. As all companies are going online in market so they are creating customer through mobile . This is also helping to generate more profit.

According to google research ,  In 2020, over 329 million people in India are expected to buy goods and services online, up from 130.4 million in 2016. Though the source defines digital buyers as internet users who have made at least one purchase via any digital channel within the past year, including online, mobile and tablet purchases.

5. DIGITAL MARKETING BUILDS BRAND REPUTATION

If company is delivering what u promised will help u to develop a better relationship with customer. This will also help company to build  a better brand reputation in market it will also effect the competitor.

PAYING CUSTOMER  ♦ LOYAL CUSTOMER ♦ YOUR BRAND AMBASSADOR